Empowering the Expansion of Nordic companies into Asia

🌍 Exciting Opportunities for Nordic Businesses in Asia! 🚀 We are thrilled to announce three upcoming trade fairs that provide Nordic companies with unmatched opportunities to expand their reach in key Asian markets. 🌐 Whether your business operates in the maritime industry, renewable energy, or environmental technology, these premier events are designed to help you […]
Looking forward to enter the Spanish Market? You need to know this

Do you need to enter the Spanish Market? Countless theories on international trade attempt to define why it happens the way it does. Those who lean towards more mercantilist positions will agree that countries should aim to have a surplus in their trade balance (exports are greater than imports); however, and without wishing to engage […]
19 years of Internationalization

Alfombra Roja was born 19 years ago by Maribel Álvarez, director of the consultancy. In January 2005 we launched this project, which still did not even have a name, much less a corporate image. Everything started in Stockholm, Sweden, a very interesting market for Spanish companies but with great challenges as the cultural and language […]