Export
Your global partner,
with Lilla Extra
From Stockholm to the world, we open doors, generate opportunities, and take care of every detail so that your internationalization is a strategic and human experience.
From Stockholm,
to the world, since 2005
Founded by Maribel Álvarez in 2005, Alfombra Roja was born in Sweden with a clear vision: to support Spanish (and later Hispano-American) companies in entering the Nordic markets. Furthermore, we assist Nordic or foreign companies that wish to expand into the Spanish market. Today we are a reference in internationalization for those markets, while we help SMEs and brands with global aspirations.
Meet our
international team
We are a multidisciplinary Hispano-Scandinavian team, with experience in multiple sectors and language proficiency to open markets: Spanish, Danish, Finnish, Norwegian, Swedish, and English.
Our combination of professionalism, creativity, experience, rigor, and passion for what we do is the engine that drives every project.
Maribel Álvarez
Director
Laura Chichelnitzky
Senior Internationalisation Consultant
& Project Manager
Susana González
Internationalisation Consultant,
European Projects & Trade Fairs
Victoria Mesas
Internationalization Consultant & Marketing
Expert consulting
for international expansion
Strategy, direct contacts and experience
to help your company grow in international markets.
Internationalization
Assessment, strategy and direct access to decision-makers to enter international markets with confidence.
Trade Fairs and Events
We position your brand at the world’s most relevant showcases, with strategy and hands-on support from start to finish.
European Projects
Partners in initiatives such as Erasmus+ and EYE4UA to build visibility, reputation and strong international networks.
Does your product have international potential?
Let's talk and discover it together. The initial assessment is free.
